Skip to navigation Skip to content

Adept Marketing

Helping to Grow Your Business Online

Navigation
  • Home
  • Services
  • Recent Projects
  • Marketing Tips
  • Contact
  • Home
  • Services
  • Recent Projects
  • Marketing Tips
  • Contact

Category: Tourism Industry Blog

Is your website mobile-friendly?

Since 21 April 2015 Google began the roll-out of their “mobile-friendly” update whereby it will be “boosting the ranking of mobile-friendly pages on mobile search…

Read more

The Cruise Ship Market – Beyond the Negativity

In recent years the cruise ship market visiting New Zealand has developed considerably with larger numbers of ships and visitors than ever before choosing to visit our shores in their floating hotel. How can the industry make the most of this shift in how visitors come here?

Read more

Time to Review Your Performance to Plan Your Marketing Efforts

For most tourism businesses now is the time of year to review your high season performance and plan ahead for the next one. This includes analysing how well your marketing and sales efforts are working to get bookings.

Read more

Tourism Webcams in Action

Webcams have become a great way to promote destinations throughout New Zealand and so are serving as an invaluable tool for travellers, tourism operators and RTO’s.

Read more

The Evolution to 100% Pure You

The latest campaign by Tourism NZ has evolved the 100% Pure brand with a noticeable shift in focus to connect at an emotional level highlighting things travellers can experience in New Zealand

Read more

Handling Customer Disputes and Learning From it

There are times, despite best intentions, where any tourism business has to handle customer disputes. Regardless of the cause of dissatisfaction there are always things you can learn to help avoid them again.

Read more

10 Content Ideas for Your Tourism Business Facebook Page

Starting at a new blank Facebook Page doesn’t really get people interested to “Like” your page – so before you start promoting it to your customers and friends add a nice variety of content to get it off to a good start.

Read more

Should You Pay to List on Websites?

Time and time again businesses get emailed with some sort of offer to list on a website to promote their themselves with promises of better search engine rankings and increased website traffic.

Read more

Things You Should Know About Your Website

A look at some of the key website statistics you should track and monitor to help with effective online marketing decisions.

Read more

Accommodation Online Channel Management Options

One of the biggest concerns for accommodation providers when wanting to sell their rooms online is how to avoid double bookings when selling live “realtime” inventory across multiple booking channel websites.

Read more

The Online Booking System Game – Which One to Choose?

There are plenty of choices in the market for accommodation operators in selecting an online booking system. The decision on which you choose will come down to a few key areas relevant to your business.

Read more

Developing New Tourism Products as a Joint Venture

Once you’ve been in business for a while and created a successful tourism venture, you may be wondering what’s next? Creating new and exciting tourism products with a partner tourism operator can one way to ensure long term success.

Read more

Why A Blog Can Improve Your Website Ranking

Search engines love regular fresh content and links to a website, the more you have of both the better your website will rank in search results, so a blog function is a great solution to achieve this.

Read more

Using Meta Tags to Get Your Website Ranking Higher In Google

Every business wants their website to rank well in google, and tourism is no exception – this is a very competitive industry and we all need to get found online. View some tips on how to improve your meta tags.

Read more

Be Part of The Conversation

There are conversations going on everywhere, all the time by your customers. A lot of the time you will never know about these conversations….well not quite, fortunately there’s now a growing number of these conversations happening online.

Read more

Categories

  • Email Marketing
  • Google
  • Marketing Tips
  • Media Management
  • Mobile Travel
  • Online Marketing
  • Online Travel Market
  • Social Media Marketing
  • Tourism Industry Blog
  • Tourism Marketing

Archives

  • April 2015
  • May 2014
  • November 2013
  • July 2013
  • April 2013
  • August 2012
  • March 2012
  • December 2011
  • July 2011
  • May 2011
  • April 2011
  • February 2011
  • January 2011
  • October 2010
  • September 2010
  • August 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • December 2009
  • October 2009
  • September 2009
  • August 2009

Adept Marketing, Bay of Islands NZ

Email: michelle@adeptmarketing.co.nz Tel: 021 02908060