A look at the latest installment of the Social Media Revolution video with all it’s mind boggling statistics and a parody to make fun of it all… …and just for fun…
Social Media and all it’s benefits for businesses is now at the forefront of marketing tools with a considerable amount of engagement and interaction being achieved within these tools. For me, a key strategy should be about using these social media tools to drive traffic to your website – afterall this is where you have […]
Foursquare, the latest new and free location-based social media tool based on mobile device use that is taking off. Is it useful for tourism businesses and destination marketing?
In the US, Facebook recently overtook Google for weekly traffic – an incredible achievement given Google’s dominance. With over 400 million users it has become a social media website that is difficult to ignore.
Viral marketing is essentially the “word of mouth” spread of a marketing message by an organisation. Take a look at a couple of current and amusing viral campaigns by tourism organisations in New Zealand.
This is a great summary by Karen Rubin from Hubspot about how to manage and plan content for your business blog so you can keep coming up with useful blog topics that attract targeted traffic. The video is 29 minutes long but definitely worth the time if you have your own business blog or are […]
There are conversations going on everywhere, all the time by your customers. A lot of the time you will never know about these conversations….well not quite, fortunately there’s now a growing number of these conversations happening online.
Having been actively using Twitter for my business the last 6 months or so, I have observed that the Tourism Industry in New Zealand is very active with Tweeting and it’s gaining momentum all the time.
Branding in any media in not just about visual representation of your logo and colours, it’s also about the personality of your business and it’s people. Online media provides some unique ways to effectively share and reflect your brand image that allows engaging and interacting with your customers at a one to one level. Businesses […]
You may think that having a blog on your website is just for professional bloggers or people who are experts in something, but in reality the functionality of a blog opens the door for your business to easily add fresh content to your website and allow online interaction with your customers. Some of the key […]
Most small business owners are happy having a website up and running and beyond that don’t put much thought into how people they want to target can find it….and once they find it does it effectively convert them to customers? Here are a few basic guidelines on what you should focus on for your online […]
Thanks to a “retweet” from someone I follow on Twitter (@ranui_organics) I came across this YouTube video about the “Social Media Revolution”. Watch it now if you still just don’t get social media or think it’s just for the younger generation – wrong! It’s definitely for business too, start using it today to discover all […]