Online Marketing & Tourism Specialist.
This means for any business if your site doesn’t pass the google mobile-friendly test then it may go down in the search result rankings for searches made on mobile devices (it won’t affect rankings on other devices). For tourism businesses this may therefore significantly reduce your total website traffic because travellers are more likely to […]
Google’s “experiment” to show hotel pricing on their Google Maps hotel listings is an indication of their future plans that will no doubt impact on the online travel market.
One of the most frustrating things for travellers in New Zealand is the lack of accessible free wireless internet. I think it is an obvious opportunity for tourism operators, particularly accommodation, to turn this around and make it easy for their customers to be online. It is actually quite embarrassing that New Zealand is so […]
I’m interested to know what website/s you like the best for booking and paying for accommodation in New Zealand and why. I regularly advise accommodation operators about what websites to list on and what booking systems to use so I am aware of the most popular websites in terms of rankings and website traffic, which […]
When researching online for travel destinations, transport, accommodation and tourism activities travellers have to sift through a huge amount of information. Chances are before they book with you they have looked at several other competitor websites in your area plus many more in other destinations. Making your website stand out and avoid a negative first […]
The recent Aug/Sep 2009 issue of Tourism Business Magazine has an excellent article by Steve Davies from Accommodate Me that effectively outlines the key online booking systems available for New Zealand tourism operators (mainly accommodation) with their different strengths and weaknesses. In lieu of an online version of the article I have briefly summarised some […]
Check out this presentation I did about the Online Travel Market in New Zealand and Australia at the 2008 Northland Tourism Conference. Online Travel Market View more documents from Michelle Ackers. [business:Adept Marketing]
