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Archive | Online Marketing

Tips for an effective website domain name

effective-domain-names

For the bulk of businesses they do the obvious thing when establishing their website domain name and register the name of their business with a URL like www.acmeindustries.co.nz. Which by and large is not necessarily a bad thing, but unless you have “keywords” in your business name like “Auckland Lawyers Ltd” then it won’t necessarily […]

eTourism: How to Avoid Bad Online Experiences for Travellers

eTourism

When researching online for travel destinations, transport, accommodation and tourism activities travellers have to sift through a huge amount of information. Chances are before they book with you they have looked at several other competitor websites in your area plus many more in other destinations. Making your website stand out and avoid a negative first […]