This means for any business if your site doesn’t pass the google mobile-friendly test then it may go down in the search result rankings for searches made on mobile devices (it won’t affect rankings on other devices). For tourism businesses this may therefore significantly reduce your total website traffic because travellers are more likely to […]
So you’re a business owner and you get a cold call from a SEO company, calling from Auckland or Sydney or somewhere in Asia, their comments generally always include: …these approaches are from companies who are google adwords resellers. So they don’t wave a magic SEO wand to improve your website’s organic rankings in google […]
You may have noticed sometime in the past 12 months that for “local searches” your website that used to appear on page 1 of google results has slipped back to page 2 (or gone from page 2 to page 3 etc). This is because Google now lists “Google Places” results first on page 1, with […]
Google’s “experiment” to show hotel pricing on their Google Maps hotel listings is an indication of their future plans that will no doubt impact on the online travel market.
Every business wants their website to rank well in google, and tourism is no exception – this is a very competitive industry and we all need to get found online. View some tips on how to improve your meta tags.
During a recession individuals and businesses cut back in spending borne out of uncertainty and necessity. As a business you still however need to attract new and retain existing customers. This means you need to become more clever and careful about how you spend the money you do have to market yourself. Here are a […]
Time and time again businesses get emailed with some sort of offer to list on a website to promote their themselves with promises of better search engine rankings and increased website traffic. My mantra when it comes to this decision is to only pay upfront for a listing which meets the following criteria: It is […]
Get your free $75 voucher now to try out Google AdWords. Only for NZ businesses who haven’t had an AdWords account before. Click on this link to request your voucher. Google AdWords are the “sponsored links” you see in google search results and also on any website that displays google ads (the content network that […]
Sometimes videos communicate better than words….make your own video to promote your business and publish it online with a You Tube Channel or on your website.
An invaluable way to promote your business and website online….set up a Google Map listing now. Â [youtube]hjeCmHwqVpU[/youtube] [business:Adept Marketing]