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Month: January 2011

The Evolution to 100% Pure You

The latest campaign by Tourism NZ has evolved the 100% Pure brand with a noticeable shift in focus to connect at an emotional level highlighting things travellers can experience in New Zealand

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Handling Customer Disputes and Learning From it

There are times, despite best intentions, where any tourism business has to handle customer disputes. Regardless of the cause of dissatisfaction there are always things you can learn to help avoid them again.

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Adept Marketing, Bay of Islands NZ

Email: michelle@adeptmarketing.co.nz Tel: 021 02908060